War of Thunder - Gaming Native Ad Campaign (Eastern Europe)
Drive high-quality user acquisition for the online game "War of Thunder" across Eastern European markets through contextual native ad placements.
Utilized our network of premium gaming and entertainment publishers in local languages.
Implemented interest and behavioral targeting to reach strategy gamers and military history enthusiasts.
Deployed dynamic native creatives that seamlessly blended into content feeds, increasing relevance and engagement.
CTR: 2.7% average across placements
CPI: 18% lower than benchmark for the region
Install-to-Registration Rate: 62%
Engagement Time: 4.5 minutes average session length post-install
Top GEOs: Poland, Romania, Czech Republic
"The campaign was not only cost-effective but delivered real players, not just installs. Your native approach nailed it." – Marketing Director, War of Thunder
Adidas - Display Campaign for Brand Awareness & Engagement (UK)
Amplify Adidas’ digital presence in the UK, increase brand affinity, and drive engaged traffic to the Adidas e-commerce site.
Designed high-impact HTML5 display creatives showcasing limited edition drops and seasonal gear.
Ran ads on premium lifestyle, sports, and fashion websites within our network.
Implemented time-based frequency capping and sequential messaging to tell a story over multiple exposures.
Viewability: 91% (IAS-verified)
Engagement Rate: 5.2% on interactive formats
Brand Lift: +12% in brand recall (post-campaign survey)
Website Visits: 34,000+ sessions with avg. 2.3 pages viewed per user
"The attention to placements and audience behavior helped us achieve awareness goals far beyond traditional metrics." – Digital Brand Lead, Adidas UK
Nuvenia - Video Campaign (Italy)
Nuvenia (Essity Group)
Drive brand affinity and trust among Italian women, increase view-through rates (VTR) and engagement with Nuvenia’s core product lines through educational and emotionally resonant video content.
Video campaign
Italy
Cross-site video placements on premium lifestyle, health, and women-focused publishers
Leveraged highly contextual, brand-safe placements to ensure Nuvenia’s videos were shown alongside content resonating with the brand’s voice and values.
Applied audience targeting focused on women aged 18–45, health-conscious segments, and lifestyle readers.
A/B tested different video lengths and hooks to determine the optimal creative format for engagement
View-through rate (VTR): 78% (32% above industry benchmark in Italy)
Brand lift: +18% in brand recall in post-campaign surveys
Engagement uplift: 3.2x more time spent on landing page compared to non-video visitors
"This campaign helped us connect more deeply with our audience in a meaningful way. The team’s targeting precision and optimization really made a difference." – Nuvenia Marketing Manager, Italy
